Finding a great career coach near me (or you) is never easy. There is of course endless information online and adverts that can become overwhelming, so where do you even start?
Firstly, if you have decided that career coaching is for you, then this is a great first step. We spend around 32% of our waking life at work, so making your career as successful as possible is clearly worth doing. Furthermore, we all want to strive for further success. What this looks like for each individual will vary so it is important to consider your options and become proactive.
Does a career coach even have to be near me? In many ways, as we are conducting so much work now online, a career coach could in fact be anywhere in the world as long as they are empathetic to your needs and you can build up a connection together. This is largely true but it can also be beneficial to choose a career coach near me in your locality. You could meet in person from time to time, which can be quite advantageous, and the coach will be more familiar with the intricacies of your own local environment and more synonymous with local needs.
So, I think that if you can choose a relatively local coach, this can only be a benefit, albeit not absolutely fundamental.
As you start to search for a career coach near me, it is also important to recognise that this is not the end of your decision making process. Whichever coach you think might be suitable for you is only really the start of the search. You then need to ascertain if they are right for you. More information about this can be read on our previous blog here https://insitelynx.com/how-to-ensure-a-career-coach-is-right-for-me/.
So, with that in mind, let’s delve a little deeper in the process. The most popular steps in the search are always online and through recommendations. Some may in fact be both.
Searching online for a career coach near me can be problematic to begin with due to some of the factors listed below:
- Adverts. At the top of any Google list will often be websites with paid adverts. Whilst these companies may still be suitable, they are normally at the top due to how much they have paid rather than their relevance to you and your search.
- Aggregators/franchises. Many coaching sites aggregate different coaches together meaning they are not location specific at all. They could even be global in reach. Others are franchises, which doesn’t mean they are not effective but can often appear quite generic in outreach.
- Lack of locational information. Quite simply, some websites do notinclude information pertaining to coaches’ locations.
- Search rankings. Similar to adverts in that some of the most relevant coaches or companies may not actually appear anywhere in the first few pages meaning you will rarely find them.
In terms of recommendations, then this will depend on your local network and if you do have good advice in your vicinity, then this could be very beneficial. However, it should not detract from the point of checking suitability. A poor local coach is much worse than a good coach in another country, who is only available on zoom!
Given the problems identified above, how can you rectify this to find a good career coach near me, especially online?
The answer mainly concerns doing effective research. There are many ways to search online and I am not going to explain these here. There are many people better than me at doing so. One such example is here: https://www.mindtools.com/pages/article/internet-searching.htm
Once you have searched well, then the next important aspect is to dig deeper in terms of the coaches you have identified. Who will be doing the coaching? Where are they based? What other information can you find out about them online or via linkedin? What recommendations do they have and where are these people based? This research is good for you do anyway, not only in connection with their location.
Then the final part of the piece is to speak to them and ask any questions that you feel are relevant, including their location. Never feel pressurised if they have not answered the question correctly to your satisfaction. This ambiguity should act as a red flag anyway and might put you off completely.
If it is very important to you, then you could also meet them in person before you buy a coaching programme. This is probably more significant if you are having an ongoing mentoring programme over a larger timeframe.
Overall, therefore, finding a career coach near me is actually harder than it looks. Although perhaps not crucial to the success of the coaching, it could be important for you and certainly can add to the sense of trust and your ability to engage with your chosen coach. In the online world we currently live in, you should not disregard the possibility of meeting up as there is no doubt that this is more effective than simply doing courses online.
This is a good short article about online versus in person for therapy sessions written before the pandemic https://www.therapyroute.com/article/in-person-or-online-therapy-which-one-is-the-right-one-for-me-by-d-allen. Although the online world has now been accelerated due to lockdown and other factors, the same rules still apply and it is worth considering all aspects of this.
Lastly, as with all things to do with individual coaching, you must do what is right for you. This perhaps goes without saying but you know yourself and what will work best for you. Don’t be coerced into taking a solely online route if you believe it would not be so effective for your own unique needs.
Just to clarify, that at Insitelynx we are clear in that we are based in the UK, with our main office location in St Albans, Hertfordshire. Depending on your needs, we can find a good coach close to you in the UK.
Please do let me know your comments or any further advice you might need along your journey.